Global Jewellery Market share, by region (2025)

Strategic changes in purchasing behaviour and luxury adoption are strengthening regional demand fundamentals. In 2025, the global jewellery market influence was concentrated in the Asia Pacific with a 36.49% share, driven by a growing middle-income population, stronger fashion adoption, and increased preference for branded jewellery. North America was at 27.07%, supported by higher discretionary spending and the deepening appeal of luxury and personalised designs. Europe contributed 20.67%, benefiting from established craftsmanship, heritage brands, and expanding digital commerce engagement.

Complementary growth came from emerging regions where evolving retail formats and greater affordability improved accessibility. The Middle East & Africa were at 9.92%, supported by investment-led purchases and cultural affinity toward fine jewellery. South America was at 5.84%, driven by urbanisation and expanding premium retail presence. These regional dynamics highlight why the global jewellery market is growing, as consumers increasingly prioritise design value, brand trust, and digital convenience, strengthening long-term market potential.