MEA Jewellery Market Share, by Country (2025)

Growing preference for premium craftsmanship and branded collections continued to redefine buying behaviour, setting the stage for differentiated market performance. GCC jewellery market was the dominant contributor with a 46.23% share, supported by affluent buyers and tourism-led purchases. South Africa followed with 15.90%, while Egypt and Nigeria held 11.65% and 9.75%, respectively, reflecting the growing appeal of branded offerings and gradual movement toward organised retail. The Rest of MEA accounted for 16.48%, highlighting expanding participation from developing economies.
Growth potential strengthens as digital engagement deepens, gifting culture evolves, and jewellery brands broaden their regional footprints. The MEA Jewellery Market is driven by increasing fashion consciousness, rising brand-led differentiation, and the strategic expansion of both international and regional chains that enhance consumer reach. Intensifying competition, higher design innovation, and improving purchasing power further reinforce that the MEA Jewellery market is growing, creating favourable conditions for sustained value creation across key categories.