North America Alternative Protein Market Value and YoY Growth (2025–2032)

In 2025, the North America Alternative Protein market was recorded at USD 9.27 billion, supported by growing consumer awareness around health, sustainability, and animal welfare, and is estimated to reach USD 10.34 billion in 2026 as new product launches and improved taste profiles strengthen demand across major food categories.
From 2027 onward, the North America Alternative Protein market is projected to reach USD 11.57 billion and is expected to maintain a stable upward trajectory through 2032, reaching USD 21.54 billion. This sustained growth is supported by investments in food technology, expanding production capacity, and increasing partnerships between alternative protein manufacturers and mainstream food brands, enabling wider distribution and stronger penetration across North American consumer segments.